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Category Archive for 'blog'

Part-timer

From this month, I’ve switched to a four-day week at iCrossing. It’s something I’ve been thinking about for a while: I’ve struggled to stop freelance taking over my weekends and, frankly, have started to get a bit shit at meeting deadlines.
The other part of it is that I enjoy freelance and I don’t like feeling [...]

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Brain drained

We’ve been doing a nice line in lazy blogging lately. My excuse is I’ve been swamped with freelance at the same time as work went crazy. I was trying to work tonight, but (sorry Dave) it’s just not happening.
A couple of weeks back I wrote a post about the state of the economy, but when [...]

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Upgraded

Just upgraded to Wordpress 2.6.2 – think everything’s fine but please let me know if you spot anything broken.
Also added plugin that can email you when someone adds a comment after yours – hope it’s useful.

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When we were one

I’ve just noticed that Hackbash is one and a bit, having had its birthday on 3 August. The year’s gone quickly – far too quickly, and a lot’s changed for me in that time.
I wasn’t sure why we started Hackbash, except that it might be a useful dumping ground for the discussions Charlie and I [...]

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Lies, damn lies, and Google Analytics

There are probably two maths teachers out there somewhere, and perhaps an A-Level examiner, who can attest to a past lack of interest in statistics on my part. But only 95.7% of statistics are bad.
The good ones, I am reminded, live in Google Analytics and tell you fascinating things about how few people find your [...]

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Aw nuts, I killed our pictures

Oops. A week or so ago I finally remembered to delete the original Hackbash, hosted on Wordpress.com
Are you sure you want to permanently delete this blog? it asked.
Yes, I duly confirmed.
I’ve just discovered that exporting the blog to our self-hosted Wordpress install at the beginning of January didn’t bring 2007’s image uploads along, too. All [...]

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The irony

So here’s me always dribbling on about everyone else’s shit copy, and I’ve just spotted this on our 404 page.

Anyone know how to edit Wordpress themes?

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So, if we accept that clumsy attempts at engagement are not welcome, is there a right way for a brand to involve itself in discussions online?
Here, in the interests of being constructive, are my suggestions:
1 Choose the right blog – find somebody who blogs with a degree of authority and influence, and who might give [...]

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Engagement – brain first

Hi. I’d like everyone who works in marketing to sit down and take a deep breath. You can make a cup of tea if it will help.
I’m not an online influencer.
It’s true. Really; I’m a nobody.
Oh, I’m not a brand advocate, either. I’m not sure I even know any. Are you sure you didn’t make [...]

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